What’s poppin’?

I’m Vu, a passionate product manager, multidisciplinary designer (who codes), battle-scarred founder, culturalist cowboy, & recent graduate of Cornell University’s Tech MBA program.

I like designing, building, & branding both tech & non-tech products that push people to interact with the world differently. I always aim to converge my passions for aesthetics, storytelling, & data to create experiences that speak to contemporary culture & challenge what we think we already know.

I’m currently working on Kanna, a people optimization platform for the cannabis industry, where I lead product. I'm also building B3BOP® , a media brand and internet community focused on tastemaking at the interesection of culture and tech. Previously, I co-founded Craterland, a video-sharing platform that redefines local TV, serving local stories to 6+ cities across the US. But, I’ve also designed, shipped, & worked on products for companies like First American, Couchbase, SAP, Nokia, Warby Parker, Techstars, Shell, Chevron, HPE, Dallas Cowboys, Hertz, Concur, NCR, & Toyota.

I’m influenced by southern hip-hop, skate culture, & fine art, but cold brews, tacos, & really-hot hot sauces keep me going. (Yes, I’m also currently working on my own recipe. 🌶️)

If you're working on something interesting or thinking about it, pick my brain. I love side-projects and helping others figure out theirs. Or, if you’re a company, I’m always casually taking contract, freelance, & consulting work.

You can check out some of my work below. 👇

You can find me on Twitter @vufrancois or email me

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